A sceptical ‘macro-look’ at the budget by a cynic.
The federal budget presented on May 12 was based on the principle of generational equity. However, it was narrow in its approach to the challenges of the 21st century.
Has the Liberal Party fallen into its own Thucydides Trap?
In the Liberal Party losing its way externally against Labor and One nation, while tearing itself apart internally.
Price is much, much more than a number on a sticker.
Price is the single biggest contributor to profitability over which management has complete control.
Things are often not as they seem.
When you see something unlikely, from out on the fringes, don’t just dismiss it as some sort of anomaly.
How to leverage your marketing investment for long term success
how to leverage marketing investment
Three strategies to combat the homogenisation of marketing
homogenisation of marketing is both a curse and a huge opportunity.
Acknowledge the threat of cognitive debt.
Teach our kids to ‘think slow’ using the tools of ‘AI fast’
The wisdom of people is now a fundamental part of any AI response
Wise humans are increasingly necessary in the new world of generative AI.
Small business should hunker down now: here’s how.
SME’s, while being the backbone of the economy, are in the worst position to respond to the coming tough times.
Reverse reciprocity is killing lead magnets (and what to do instead)
Lead magnets are on life support. The requirement that a responder gives their details before being able to access the ‘value’ behind the wall, is on its deathbed.